SUSHIRO To The Expo Edition at Expo 2025 Osaka, Kansai Receives Double Awards at the 44th Display Industry Awards (2025): the “Display Industry Encouragement Award” and the “NDF Special Award Silver Prize.”

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We are pleased to announce that the SUSHIRO To The Expo Edition at Expo 2025 Osaka, Kansai Receives Double Awards at the 44th Display Industry Awards (2025): the “Display Industry Encouragement Award” and the “NDF Special Award Silver Prize.”, operated by FOOD & LIFE COMPANIES Co., Ltd. (headquarters: Suita City, Osaka Prefecture; President and CEO: Masahiro Yamamoto; hereinafter referred to as “F&LC”), with the cooperation of the company that carried out the design, construction, etc., received two awards at the 44th Display Industry Awards (2025) sponsored by the Japan Display Federation (abbreviated as NDF) on October 31, 2025: the Display Industry Encouragement Award and the NDF Special Silver Award. This award is given annually in recognition of contributions to the promotion of the display industry.

■ Overview of the 44th Display Industry Awards (2025)
Name: 44th Display Industry Award (2025)
Objective: To improve the quality of life through displays, and to contribute to the rational development of the consumer economy and the enhancement of the national landscape through the healthy development of the display industry.
Here, we aim to promote the display industry and raise social awareness by awarding outstanding display works and publicizing the results.
Organized by: Japan Display Federation (NDF) / Supported by: Ministry of Economy, Trade and Industry
Award Date: October 31, 2025
URL:https://www.display.or.jp/awards/archives/4197

■Award details
We received two awards: the Display Industry Encouragement Award and the NDF Special Silver Award.

■Design and construction partner companies
Creative direction and interior design: Tanseisha Co., Ltd.
Design cooperation: Unplugged Design Inc.
Architectural design: Eee wroks Co., Ltd.
Construction: Onokomu Co., Ltd.

■Sushiro Future Expo Store Initiative Overview
The concept of the restaurant is “Sustainable Sushi Sourcing: To the Future of a Sushi Restaurant in 2050.”
SUSHIRO To The Expo Edition, operated by F&LC, aims to “preserve marine resources for the future and continue to serve sushi.” In light of the increasing importance of marine resources that do not depend on wild fish, the fish served at the store are:
We are taking on the challenge of using only farmed seafood. We also sell sushi toppings made with seafood grown using sustainable fisheries techniques, such as land-based farming and full-scale aquaculture using cutting-edge technology. In addition, we are also offering delicious sushi to customers at our stores
Along with the sushi, we also provided an opportunity for people to learn about sustainable seafood through menus and games.

■Judge’s Comments from Deputy Chairman of the Judging Committee, Hidehito Idehara
Located near the “Silent Forest,” which evokes a sense of coexistence with nature, the restaurant visually and spatially combines a futuristic feel with a sense of security for visitors. By incorporating experiential elements, such as digital presentations and educational and gaming elements, the restaurant creates a spatial experience that goes beyond dining. In preparation for the future depletion of marine resources, the restaurant’s sustainable menu, which uses only farmed fish, combines environmental friendliness with stable supply, reducing mid- to long-term cost risks and enhancing strategic and economic value, while also allowing visitors to learn about sustainability and climate change issues in a fun way. Combining efficiency and fun, the restaurant is innovative in presenting a model for the dining out of the future.

*Quoted from the yearbook of the Japan Display Industry Association, scheduled to be published in January

Press Release PDF

<Contact for media inquiries regarding this matter>
FOOD & LIFE COMPANIES, Inc. Public Relations Office, Public Relations Division
TEL: 06-6368-1063 (weekdays excluding weekends and holidays)
MAIL: press@food-and-life.co.jp
URL:https://www.food-and-life.co.jp/en/

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